Marin Software has announced plans to shut down after nearly two decades in the game. Founded in 2006, Marin pioneered cross-channel digital advertising management, helping advertisers optimise their campaigns. Unfortunately, the company has faced challenging times, with declining revenue and a significant reduction in workforce.
Here’s what’s happening with their dissolution plan:
– They’ll wind down operations orderly if shareholders approve.
– Marin will delist from Nasdaq and settle debts while attempting to sell any remaining assets.
– Lastly, they’ll distribute net proceeds to shareholders.
CEO Christopher Lien expressed heartfelt gratitude to everyone involved with the company over the years. It’s always tough to see a long-standing player in the industry go.
